DESCRIPTION
Creating the identity for Cerberus - a joint coffee, culinary and cocktail project founded in 2023 - provided a unique challenge for Printed Theory. The founders expressed interest to include the three facets of their company into a single unified logo which could also be separated into three unique variations, representing each distinct area of their brand: baking, coffee and cocktails. Cerberus, the three headed dog from Greek mythology, served as the perfect inspiration for these three parts of the company and logo.
DETAILS
Location | Kansas City, MO
Year | 2023
Client | Cerberus
SCOPE
Create a branding package with custom lettering, hand drawn assets, and a tri-use logo.
DESCRIPTION
Creating the identity for Cerberus - a joint coffee, culinary and cocktail project founded in 2023 - provided a unique challenge for Printed Theory. The founders expressed interest to include the three facets of their company into a single unified logo which could also be separated into three unique variations, representing each distinct area of their brand: baking, coffee and cocktails. Cerberus, the three headed dog from Greek mythology, served as the perfect inspiration for these three parts of the company and logo.
DETAILS
Location | Kansas City, MO
Year | 2023
Client | Cerberus
SCOPE
Create a branding package with custom lettering, hand drawn assets, and a tri-use logo.