Product Design

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DESCRIPTION

Hallmark commissioned a design for Disney’s Haunted Mansion, featuring two characters from the ride, tailored to complement a line of two-pack ornaments. This ornament series distinguishes itself through creative packaging that enhances the narrative between the paired characters.

DETAILS
  • Location | Kansas City, MO

  • Year | 2023

  • Client | Hallmark Cards

SCOPE

With rough line art provided by Disney, the concept of the gravedigger and dog was developed, beginning with mockups exploring various poses and props before progressing to a full-color mockup. Collaboration with Hallmark’s offices in Asia facilitated the production of 3D sculpts, refined through several revisions to achieve the final product. Packaging design was handled as a separate process.

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